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12 [Expert Tips] on How to Care for Your UPF Clothing

As more and more people become aware of sun protective clothing, the benefits it provides, and the value of our products, we are seeing an influx of visitors to our website approaching us with questions such as: How long does UPF clothing last? Or ... How should I wash my UV protective clothing? It’s understandable that when spending your hard earned dollars on clothing that is a bit more costly than other brands (usually manufactured abroad) you want to make sure you are getting value. The good news? All of our products are manufactured in the USA, where the highest standards are used in both the manufacturing and the testing of our fabrics to make sure your satisfaction is guaranteed!...

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2 Facts Fast-Fashion Brands Don't Want You To Know [+Solutions]

If you were to start asking people on the street if they knew what fast-fashion was, or what are the most famous "fast-fashion" brands, you would likely get a variety of strange responses. Some people might know exactly what you are talking about and exactly what the ramifications of it are. But let me tell you the truth ... They are so rare! Many people might have heard of the term or even might have a good guess of what it could mean. The majority of people, however, have probably never heard of the term fast-fashion, despite the fact that nearly everyone these days contributes to its cycle. What is a fast-fashion? Fast-fashion refers to the sped up cycle of...

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Are you getting enough Vitamin D?

Recently I went for a checkup with my doctor and we did some routine blood tests. When my results came back, my doctor revealed to me that I have a Vitamin D deficiency! This came as a shock to me, as someone who spends a lot of time outdoors enjoying the sun because one of the major sources of Vitamin D is, in fact, the suns rays. However, not wanting to put myself at risk in the suns rays, I started researching other ways to improve my Vitamin D levels. What is the cause of Vitamin D deficiency? I started my search and the first thing I found was an article in the National Library of Medicine, or NIH, telling:  Vitamin...

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Ali Hendi M.D. Interview With NBC4 Washington | Melanoma Monday: 4 Things You Should Know

Dr. Ali Hendi, Co-Founder of luminora™, was recently interviewed by NBC 4 Washington. In his interview with NBC 4, Dr. Ali Hendi spoke about keeping safe from the sun, and skin cancer prevention. It is estimated that one in five Americans will get skin cancer, making it THE most common cancer. Skin cancer cases outnumber breast, lung, colon, and prostate cancer combined! The most common skin cancer, Basal Cell Carcinoma is slowly growing and rarely fatal. It grows within the skin and typically does not spread (metastasize). The second most common skin cancer is Squamous Cell Carcinoma, which can be fast-growing, and has the potential to spread. However, melanoma is the deadliest and accounts for the majority of deaths from skin cancer; Luckily...

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Amazing Skincare Tips For Working Women

Millions of working women face this struggle to find balance and manage stress, which is affecting all of their overall wellness, including their skin health.  You are not alone. Our days starting early and ending late, and rest has become a luxury rather than a necessity. Being a mother and new business owner, I am experiencing this situation too and trying to create balance in my sometimes unbalanced world. Juggling my family life and my new business, especially while it is still in its infancy, is both busy and stressful.   We all know finding balance in our lives has a positive impact on both our mental and physical health. But there is a big question! How? Exercising regularly, eating a balanced meal full of veggies and fruits,...

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